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Nespresso


PHOTOGRAPHER – Ian Butterworth
AGENCY – M&C Saatchi
CLIENT – Nespresso
STYLIST – Jo Ayling


Jo took on this back breaking shoot with Ian Butterworth and 2496 Nespresso pods to create these visually effective ads encouraging recycling.

 

This was no mean feat.

 

It took a day to set up and shoot each execution. Every pod had to be perfectly aligned, accurately placed and not moved at all until the layout was complete.

 

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